Meet Makeup by Ren Ren! Beauty Blogger extraordinaire, makeup artist, host of the Atlanta Makeup Meetup, and course instructor for Makeup Artist 101: The Essentials to a Complete Makeover
I'm a 30 year old, self-taught beauty entrepreneur. I love this industry and hope to share the magic of makeup with my fellow beauty junkies.
What are you working on currently?
I am consistently blogging and vlogging on the newest products and beauty trends while at the same time planning for upcoming beauty trade shows, makeup classes and blogger events.
How would you describe your practice?
I do it all! It mainly resolves around educating my audience around beauty - this translates to my online world as well as the opportunity to meet viewers in person. Not only do I blog, but I also have an active freelance makeup practice. This has also translated to producing makeup brush lines that I know my clients/viewers will love. In the end, my goal is to build a beauty brand.
What challenges me most about the creative process?
I always try to push myself out my comfort zone which is sometimes scary but so worth it in the end. Each year I create a vision board to make sure that I am better than before - including new makeup techniques, increasing my artistry, and building a better business.
What can you tell us about your workspace / studio?
I love my home studio - it's a haven filled with cosmetics where I review/test/and apply product. I film videos/take product shots and apply makeup to clients in one, fabulous space. The key is to have a space dedicated to your business that inspires you as well as motivates you to be productive. Did I mention my Marilyn Monroe wall painting - "Beneath the makeup and behind the smile I am just a girl who wishes for the world" - Yes!
What inspires you the most to create?
I see beauty in anything - nature, strangers in the street, a tv show...it's an indescribable feeling that motivates me to translate the beauty into my world so that I can share it with my audience.
What are you planning in 2014, any major projects on the horizon?
I hope to plan an extension to my brush lines, travel around the world and host more classes and meet and greats. Bigger and better, here I come world!
Do you have any ‘must-have’ products or techniques? What are they?
I am a sucker for professional product lines - they perform better, are more cost-effective and they beat out the luxury lines in the department store. Makeup Brushes can make or break the look as well.
What has been one of the most memorable experiences you’ve had while working in Atlanta?
I definitely call Atlanta home - the opportunities are endless. From creating and hosting Atlanta Makeup Meetup groups, to doing makeup for fashion shows and upcoming artists as well as exuberant brides, it's made me the person I am today.
Written by Carla Raleigh